Homage, a Singapore-based mostly startup that connects caregivers with elderly people seeking aid, has closed a $1.2 million seed round. The funds will come from 500 Startups’ Southeast Asia fund, Golden Gate Ventures, and SeedPlus, a fund affiliated with Jungle Ventures.
Released in Could 2016, Homage was founded by Gillian Tee, a Singaporean who has spent time performing in the U.S. where, amongst other issues, she started out Rocketrip, a startup backed by Y Combinator that has lifted nearly $twenty million. Tee reported she decided to return dwelling to Southeast Asia immediately after fifteen yrs abroad because she wanted to be nearer to loved ones and noticed the likely for startups.
“More information [about the tech scene] was flowing into the U.S.. I was really curious and spent a 12 months determining regardless of whether I would appear back again,” she explained to TechCrunch in an job interview. “It genuinely is the suitable time because there is pretty much that tipping issue about what it indicates to start out tech providers. It’s a scaled-down ecosystem for sure, but the likely is massive.”
Tee to begin with appeared into opportunities in health care tech and job portals but, immediately after finding equally verticals reasonably saturated in phrases of possibilities, she decided to mix the two and create Homage, which uses the asset light-weight system product to match source with need for care for seniors. Teaming up with health care business exec Lily Phang and former banker Tong Duong, the company went are living in Singapore final 12 months.
The largely aim, Tee reported, is to widen the pool of health care workers to match escalating need. Homage actively recruits and vets caregivers, who ought to maintain relevant skills to even be considered for the system. Consumers can ebook unique varieties of companies, regardless of whether it be on-need for an hour, or standard scheduled periods by the Homage company. Homage itself assigns the suitable kind of caregiver based mostly on the need of seniors themselves, or their people.
Whilst the concept of the gig overall economy is noticed as borderline exploitive to a lot of owing to slim margins and low pay back, Homage aims to improve the disorders that a lot of caregivers facial area when performing with employment companies to get jobs.
“Many health care workers are employed on preset and rigid schedules initially of all, then they get compensated terribly,” Tee defined. “In the exact same way that Uber empowers and widens the quantity of motorists, we’re considering we can do comparable.’
Homage is to begin with sticking to Singapore, but the startup is preserving an eye on opportunities to venture abroad to unique sections of Southeast Asia. That will make a lot of feeling because Singapore, whilst Westernized in a lot of ways, has a minimal pool of just more than 5 million residents, whilst Southeast Asia as a full houses additional than 600 million people.
“We’re not in a hurry,” Tee reported. “We want to make sure the need is really fulfilled in Singapore. We’re considering to increase to a person country in the subsequent two yrs.”
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